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We know what you
need to publish next!

WANT TO KNOW HOW?
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01

WHAT HAPPENED?

It’s becoming more and more important to track data and to know more about your customers. Data collection is the starting point to improve the customer experience. We’ll give you more insights by visualizing the data. Heatmaps, easy-to-use graphs, flowcharts and sophisticated models will show relations between different elements within and around your online publication. And this is just the start!

02

Why did it happen?

Once you’ve analyzed your data the next step is to combine internal and external data like eCRM, Google Search or the weather. You go from unstructured data to creating a wealth of structured data. It’s an unique way to find out why people behave like they do within your online publication. Our talented business analysts are specialized in giving you advice bringing your publications to the next level.

weather

Weer

sentiment

Online sentiment

location

Locatie

crm

CRM

search

Google Search

email

E-mail

Combining data to get useful insights

Combine data like weather, eCRM, location and other relevant real-time data. Adjust your publication to the weather of the day for a specific location and segment. Make sure that your content fits like a glove!

Explore how

customers will experience a different online publication during

days after viewing your publication from your

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Insights you can apply on your publication

We all know that weather changes have a big impact on how people feel and act. Changing weather means changing expectations and needs. We make sure that when the weather changes your publication will change as well, making sure that your content matches your customers’ expectations.

03

What will happen next?

Being relevant is on everyone’s agenda. The information that we’ve gathered, combined with our amazing predictive algorithms allows us to predict what your customers want to read next. Stop hesitating and start identifying useful predictive insights like sales opportunities, customer lifetime value, churn and life cycle segmentation. We’ll help you becoming even more relevant to your customers!

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What makes us different

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PERSONALIZED CONTENT

Visitors of your publications have different intentions. Some are just there to gather information others might be there to buy something. Personalize your content by displaying different kind of content and call-to-actions for different types of visitors.

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DETAILED AND UNIQUE INSIGHTS

Our unique data platform will provide you with detailed and unique insights in the reading behavior within your publications. Use persuasive tagging and apply smart algorithms to retrieve useful and predictive insights. We’ll visualize the data for you!

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MONETIZE YOUR PUBLICATION

Why sending your customers back to your website to buy a product when you have the opportunity to let them shop products in your online publication? A great way to increase your sales is by adding our amazing shopping cart module.

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HIGHER ENGAGEMENT

What do visitors actually like and want to see in your online publications? We give you the insights, so you can adapt your publications to the needs of your customers. Together we can create value and give your readers a reason to return to your publications.

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RELEVANCE

Use your customer data to only show relevant content to your readers. You can segment your content based on profiles, persuasion, interests, location or other factors. Thanks to our software you’re able to show related products to increase your relevance even more.

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FULL SERVICE

The whole package is of course full service. You send us your PDF, we’ll do the rest. Our developers take care of the technical stuff and transform your wishes into custom made publications. We’ll also make sure that your online publication stays up and running!

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Let’s team up to create
relevant publications

GET IN TOUCH

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ONLINE PUBLISHER BV


E: INFO@ONLINEPUBLISHER.NL

HAERSTRAAT 43
7573 AN OLDENZAAL (NL)

VONDELLAAN 38
3521 GD UTRECHT (NL)

54-68 OXFORD STREET
W1T 1JU LONDON (UK)

Some of our awesome clients

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